Social media marketing to grow a new skincare ecommerce brand. I first started working with Naturally You prior to the launch of their first product, SONA, to reengage existing followers. Social Media Regular social media posts help engage and grow their online audience and share the benefits of the products. These posts include shopping tags which make it easy for people to navigate to the relevant product page on the website. Google Ads Google Search Ads promote the product to people actively looking for skincare products. By setting up keywords and ad group specific to the product's key ingredients - 'gold leaf' and 'hyaluronic acid' for SONA and 'Bakuchiol' for ELIXIR B - each ad shows copy appealing to what the consumer if after. Having recently helped Naturally launch their second product, I'm excited to continue my work and see their range continue to grow. “I knew I found the right person in Jason from the moment he contacted me! Like most of the people who reached out to me, Jason sent me an email introducing himself but what set him apart was the fact that he promised to send me a mock presentation and report of how things would be (using my website logo and colours). This to me was a reflection of how he made an effort to study his potential client and went that extra mile to give me a peek into what to expect. |