By Corey Hinde The world of SEO (Ranking higher on Google) is always evolving. What worked yesterday might not be effective tomorrow. If you've been in business a while you’ll be used to the rules of the game constantly changing! Some things will always be true in SEO - your website needs to be fast and well built, your content needs to be on point, and the Google machine loves backlinks to your website.
But change is always part of the SEO landscape. In 2025, businesses need to adapt to stay ahead of the curve. Here are some key changes that business owners should be aware of: AI's Growing Influence
E-A-T (Expertise, Authoritativeness, Trustworthiness) Remains Paramount
Video Content Reigns Supreme
Local SEO Continues to Evolve
Key Takeaways:
Don’t forget the main 3 broad areas of SEO at all times:
Remember - SEO is important, but not fast. Google Ads (paid traffic) is also important, and faster. For ideal results, you’ll be looking at both of these, all of the time. Good luck with your business and feel free to reach out for some help! If you allocate some time each month to reviewing these 3 areas, you’ll be doing better than most of your opposition, who simply do not do those things. |